CommitmenttoChineseautomotiveaftermarket

03-12-2012 | China | Corporate News

First Flagship Bosch Car Service Workshop for Asia Pacific Opens in China

Continuous investment to set new standards for professional independent aftermarket workshops

• Closer to the world's biggest automotive market
• Better understanding of car owners in China to better support workshop customers
• Models one-stop professional and reliable services of Bosch Car Service for the car owners in China

December 3rd, Beijing - Bosch, the leading global supplier of automotive technology, celebrates the grand opening of the Bosch Car Service Beijing workshop. It is the company's first flagship workshop in the Bosch Car Service network in the Asia Pacific region. The new Bosch Car Service Beijing workshop is a continuous commitment of Bosch Automotive Aftermarket in China.

"Choosing China for our first flagship workshop brings us closer to the world's biggest automotive market and allows us to better understand the needs of car owners in China. The improved market-knowledge will help us to better support our workshop customers and car owners with suitable products and services," said Ken Ford, Regional President of Bosch Automotive Aftermarket Asia Pacific, "We are confident that the Bosch Car Service Beijing workshop will set new standards for professional independent aftermarket workshops in China."

One-stop Professional and Reliable Car Services

Located in Beijing's Economic Technological Development Area, the 2,900 m2 location encompasses a 1,600 m2 workshop area equipped with 23 working bays, a 300 m2 customer area and a two-floor office area. The location will be staffed by 45 professionals including a technical team and a customer service team. As part of the Bosch Car Service network in China, this new workshop in Beijing models one-stop professional and reliable car services for all brands, including engine diagnostics, brakes, suspension and wheel alignment, body work repairs, car painting and car grooming.

Data-based Repair and Maintenance Service

Bosch Car Service Beijing workshop provides unique repair and maintenance services based on electronic diagnosis-procedures. Examples of these advanced auto repair and maintenance technology and diagnostic equipments include the Bosch FSA740 Engine Analyzer for engine analysis, the latest Bosch 3D wheel alignment equipment for the most accurate tire placement, the Bosch Service Diagnose Line (SDL) for comprehensive brake and suspension analysis, etc. All technologies enable service professionals to obtain an accurate and detailed diagnosis data about each vehicle while allowing also a highly efficient and outmost reliable workshop process.

Highly Standardized Procedures

Besides accurate data, strict and standardized procedures to guarantee high-quality car service are another distinctive focus of Bosch Car Service Beijing. For example, a basic maintenance service will last no more than 45 minutes; incorporating 4 steps with 48 procedures and 72 data measurements and examinations allowing a systemic and structured process. Also, all services will be conducted with detailed and improved traceable records.

Support for Bosch Car Service China's Network Development

"Bosch Automotive Aftermarket has paid great attention to and will continue to keep our commitment to the Chinese automotive aftermarket. We are always looking to share our experience and know-how to our business partners, and to better serve local car owners," said by Cheng Daniel-siu-wo, Vice President of Bosch Automotive Aftermarket China. "The new workshop in Beijing will set new standards and spearhead the Bosch Car Service network in China to enhance our services to the car owners in China."

Bosch Car Service is a key member of the Bosch Service workshop network, which is one of the biggest independent networks for car repair and maintenance worldwide. With a long history of over 90 years, it now has more than 15,000 workshops with over 210 million customers per year in over 150 countries. It benefits from Bosch's know-how in automotive technologies and worldwide reputation for quality and offers fair value to car users with one-stop services and high quality products. In line with the Bosch Car Service standards, vehicles maintained and serviced are equipped with Bosch products and other trusted brands. Additionally, the workshop team is continuously trained by Bosch experts to ensure a consistent high standard of service.

As one of the earliest members to provide car repair and maintenance services in China, Bosch has established nearly 1,300 Bosch Car Service workshops nationwide. By the end of 2015, more than 2,000 Bosch Car Service workshops are expected to serve an increasing number of car owners in China.

The Automotive Aftermarket division (AA) provides the aftermarket and repair shops worldwide with a complete range of diagnostic and repair shop equipment and a wide range of spare parts - from new and exchange parts to repair solutions - for passenger cars and commercial vehicles. Its product portfolio includes products made as Bosch original equipment, as well as aftermarket products and services developed and manufac-tured in-house. More than 11,000 associates in 140 countries, as well as a global logistics network, ensure that some 450,000 different spare parts reach customers quickly and on time. In its "Diagnostics" operations, AA supplies testing and repair-shop technology, diagnostic software, service training, and information services. In addition, the division is responsible for the "Bosch Service" repair-shop franchise, one of the world's largest independent chains of repair-shops, with some 15,000 franchises. In addition, AA is responsible for more than 500 "AutoCrew" partners.

The Bosch Group is a leading global supplier of technology and services. In 2012, its roughly 306,000 associates generated sales of 52.5 billion euros. Since the beginning of 2013, its operations have been divided into four business sectors: Automotive Technology, Industrial Technology, Consumer Goods, and Energy and Building Technology.

The Bosch Group comprises Robert Bosch GmbH and its roughly 360 subsidiaries and regional companies in some 50 countries. If its sales and service partners are included, then Bosch is represented in roughly 150 countries. This worldwide development, manufacturing, and sales network is the foundation for further growth. Bosch spent some 4.8 billion euros for research and development in 2012, and applied for nearly 4,800 patents worldwide. The Bosch Group’s products and services are designed to fascinate, and to improve the quality of life by providing solutions which are both innovative and beneficial. In this way, the company offers technology worldwide that is “Invented for life.”

The company was set up in Stuttgart in 1886 by Robert Bosch (1861–1942) as “Workshop for Precision Mechanics and Electrical Engineering.” The special ownership structure of Robert Bosch GmbH guarantees the entrepreneurial freedom of the Bosch Group, making it possible for the company to plan over the long term and to undertake significant upfront investments in the safeguarding of its future. Ninety-two percent of the share capital of Robert Bosch GmbH is held by Robert Bosch Stiftung GmbH, a charitable foundation. The majority of voting rights are held by Robert Bosch Industrietreuhand KG, an industrial trust. The entrepreneurial ownership functions are carried out by the trust. The remaining shares are held by the Bosch family and by Robert Bosch GmbH.

Further information is available online at www.bosch.com and www.bosch-press.com .